Eloise Hall had never planned on launching a home scent collection, and it couldn’t be further from her original career. She originally trained as a milliner and went on to launch a very successful hat business. Alongside this she also started creating intricate collages which, after gaining a dedicated following, were also reproduced as art prints. However, the big change for Eloise would come when she moved from London to Somerset. She said that it almost felt like she had reconnected with the beauty of the English countryside, and this saw the start of her stunning illustrations.
Originally launched as cards and notebooks, the floral artwork easily lent itself to being used on the jars of candles and diffusers. So, after working closely with Richard Howard of Arcania Apothecary on a trio of natural scents, the Eloise Hall Life & Nature Collection was born. Richard’s career as a natural perfumer meant that the results were completely different from many of the more commercial ones that were available, and resulted in a style that seemed to fit any season. Natural diffusers are notoriously difficult when it comes to the projection of the scent, but Eloise’s trio absolutely deliver.
Described as “the perfect way to reawaken your senses at the end of a long day,” the fragrance combines the juicy notes of grapefruit and lemon with the almost aromatic quality that you get from the petitgrain. The latter’s delicate floral nuance is added to with the merest whisper of background rose, along with the aroma of sun dappled green grass, before the effect of pure countryside air really does make you hanker for your own spot in the sunshine. The uplifting citrus is expertly blended with the slightly deeper aromatic notes to make a scent that is perfect for any time of the year.
The Optimism Diffuser is available from the Eloise Hall website at eloisehall.co.uk priced at £29 for 100ml.
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