When you spray on your favourite fragrance in the morning or even reapply in the evening you are choosing to wear a scent that makes you feel happy, contented, confident, protected, the list is endless. Our perfume choices are very personal and that is exactly why there are so many to choose from. What I find appealing in a scent might fill you with horror, and vice versa, but both of our opinions are just as valid as each other’s. You don’t need to be trained in fragrance to know if you like the smell of something so why are the words “general public” applied to the majority of the world's perfume purchasers?
