One of the problems faced by established fragrance companies is that their catalogues can sometimes require some pruning to make way for new releases. Jo Malone London have accomplished this by adopting a “one in one out” approach in recent years, although last year saw both White Jasmine & Mint and Nutmeg & Ginger discontinued in favour of English Oak & Redcurrant and English Oak & Hazelnut. This year sees the phasing out of their 1995 French Lime Blossom, which has been a staple of their range for twenty-three years. So, let’s revisit French Lime Blossom before it’s too late.
