"Transparency" is a word that you often hear mentioned when it comes to the perfume industry. For many years perfume houses would release fragrances under their own name, or assign them to an in-house "nose", when they had actually been created by an outside company. This wasn't done maliciously; it was just the way the industry worked. Customers were not particularly interested in who had made the juice in the bottle, just that it came with their favourite company's logo on the glass. Of course there had always been fans that wanted to know every detail but it’s only recently that "transparency" has become the industry's key word.
Showing posts with label Parfums Chanel. Show all posts
Showing posts with label Parfums Chanel. Show all posts
Thursday, 4 May 2017
The Age Of Transparency
Labels:
Bourjois,
Dior,
Ernest Beaux,
Estée Lauder,
Firmenich,
Fragrance Foundation,
Givaudan,
Guerlain,
IFF,
Jo Malone,
L'Occitane,
No.5,
Parfums Chanel,
Robertet,
Soir De Paris,
Sylvaine Delacourte,
Symrise,
YSL
Thursday, 2 June 2016
Does HABANITA Still Have Her Bite?
“Le parfum le plus tenace du monde” was a huge statement to make about any fragrance, but the one that was being described definitely deserved the accolade. Outside of its home town it translates as “the longest lasting perfume in the world”, and it is interesting to note that this “tenacious” fragrance actually came about by accident. I’m talking about Habanita by Molinard, and in her ninety-fifth year it’s time we looked back on this sensual grand dame. How did she become such a phenomenon, what does it share with Chanel No.5, and are the rumours of a discontinuation really true?
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