My diary of memorable dates used to be much simpler, everything just revolved around traditional holidays. This has all recently changed with the addition of events such as National Fragrance Day, National Relaxation Day, even National Lipstick Day. One new celebration that I'm very pleased about though is National Men’s Grooming Day. It falls on August 18th and celebrates every form of male grooming, from shaving right through to scent. This year I've chosen Pall Mall Barbers’ Sandalwood & Clove Cologne as an example of grooming at its finest, and it’s time to discover one of London's best-kept secrets.