When an existing perfume company is looking to extend their fragrance collection, it more than often ends up taking the form of a complex new scent. However, that doesn’t always need to be the case. Many ingredients that are used in perfumery can be thought of as a fragrance in themselves, made up of a multitude of facets, and so the decision to launch a singular floral water can be a welcome change. That is exactly what Jessica Buchanan of 1000 Flowers has done with her L’eau de Rose, and the result is an uplifting scent that is perfect for mind, body and the imminent arrival of the hot weather.
In an increasingly unsettled world, the strains of “all you need is love” have never been more pertinent. From overseas conflict right through to home-grown confusions, finding a way to navigate the everyday seems to have become more difficult. There are many ways to bolster spirits and provide encouragement, such as music and art, but fragrance also has an important part to play. The scents that surround us can give us the strength that we may be missing, or the armour to tackle the day. The latest perfume to offer some scented security is Higher Love from Tessa Williams, and it comes with a large dose of love.
The world of intoxicating florals in perfumery is one that stretches back to dawn of popular fragrance. The heady aromas that came with the likes of jasmine, tuberose and narcissus were said to make ladies “swoon” and create an almost narcotic effect on the wearer. The cause of this was the naturally occurring chemical compound called indole, which is found in high quantities in these flowers. Now, while the “swooning” effect may have lessened, the glorious power of these florals has survived, and it’s been proudly placed front and centre in Narcisse Narcotique from Orosmo Perfumery.
The dramatic growth of independent perfumers and niche brands shows no signs of slowing any time soon. Whilst this offers wonderful choice from which customers can discover new creators and fragrances, it also brings the inevitable “rush to market” scents and “pop-up companies”. These often disappear as quickly as they arrive, and finding a permanent place within the perfume industry becomes harder with each year that passes. One company that has trailblazed British niche perfumery, and continues to be a benchmark for creativity, is 4160 Tuesdays. So, what better way to celebrate this than with A Flame In Your Heart.
