The words “niche”, “wearable” and “fragrance” are not always found in the same sentence. Many fragrance fans delight in hunting out a perfume that isn’t on the high street but, in doing so, occasionally end up purchasing something that will rarely be worn. Yes, the craftsmanship will be appreciated and discussed at length with likeminded fans, but it may struggle to find its place in the purchaser’s everyday line-up. There’s nothing wrong with a niche fragrance being wearable, and it doesn’t always have to pack a boxer’s punch, so it was great to find exactly this combination in the recently launched DŪMBO from THE 5TH.
