Products that are sighted at a male market with point blank aim have a terrible history of actually missing the target altogether. They can end up languishing on the bottom shelf or, worse still, relegated to the "bargain" section. So it was with some apprehension that I approached GRUHME NO.14, a male Eau de Toilette. I imagined a gym-butch masculine scent with the subtlety of a hammer that existed just to deplete the worlds supply of patchouli and vetiver, but I was wrong. I was very wrong. Put preconceived ideas to one side and let me introduce you to a beautifully refined men's fragrance, which ladies are bound to steal.
