It's back, and unfortunately it's one of those terrible phrases that you hear come out of the mouths of beauty consultants all over the wold, "you can smell the quality". It seemed to have disappeared but recently it's made a return with a vengeance. Maybe it's bad training or perhaps it's a calculated approach to selling more perfumes than the neighbouring counter? Either way it's simply not true. Whether it costs £5 or £500, you cannot "smell quality". Fragrances are designed in different styles for different customers, so what is the "quality" that you actually perceive when your spray that little card in the perfume department?
