Reinvention is often seen as the way to keep perfume companies relevant in the fast paced world of “here today and gone tomorrow.” Unfortunately many that go down this path lose sight of the special magic that made them successful in the first place, and so end up pushing their loyal followers away. A wonderful example of how to actually make this process seamless is Berdoues and, in particular, the latest addition to their Grands Crus Collection. By taking inspiration from the past and mixing it with a little Mediterranean magic, Berdoues have added some much-needed sunshine to the winter months in the form of Capri.
