The pandemic threw many plans out of the window, and one of these was a new run of the popular “Stephan’s Six” interview series. I recently rediscovered my original notes and so, finally, they can see the light of day. The first of the three is with Rebecca Rose, the founder of To The Fairest. The brand launched in 2019 with the very successful Cécile, but what secrets did Rebecca reveal when we were allowed to meet in 2021?
Showing posts with label To The Fairest. Show all posts
Showing posts with label To The Fairest. Show all posts
Monday, 20 March 2023
Monday, 21 June 2021
CÉCILE by To The Fairest
As much as we try not to be influenced by the box or the bottle that a fragrance comes in, sometimes it’s just impossible not to be swayed by appearance. Obviously the ultimate test is when the perfume is sprayed onto the skin, but any kind of extra persuasion that gets you to spritz a new scent is invaluable for any new company. The colour of a box can often be the first thing that grabs your attention, and that is especially true of Cécile from the British company To The Fairest. Sporting a blue jacket that could have walked off the Farrow & Ball colour chart, I was mesmerised before I had even smelled the scent.
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