There’s a big difference between having your name on a perfume bottle and knowing what goes into it. Celebrity scents have become a familiar sight, although the famous face on the box often has little involvement beyond it. Richard E. Grant had something very different in mind when he created Jack Perfume. He financed the business himself and became involved in everything from fragrance development and testing to packaging and launch. More importantly, he wanted to create something that reflected his lifelong fascination with scent. The result was Jack, a fragrance that was personal from the beginning.
