Showing posts with label Baroque. Show all posts
Showing posts with label Baroque. Show all posts

Thursday, 16 April 2020

ST. PAUL'S by Exaltatum London

The job of a perfumer is to take a jumble of ideas and turn them into a fully formed fragrance. Now, when you work for a large company you can find yourself caught in the middle of many egos all wanting a say on the finished scent. However, as an independent perfumer you are solely accountable to yourself, and so the finished fragrance can often be closer to the original concept. One perfumer that has shown herself to be the mistress of translating emotion and place into scent is Eglija Vaitkevice of Exaltatum, and her latest fragrance takes the wearer on a journey to baroque London. It's time to visit St. Paul's.