The fashion for scented candles shows absolutely no signs of slowly down any time soon and it continues to be the preferred choice for fragrancing the majority of households. The variety that is available seems to increase on a daily basis with new waxes, innovative holders, even personalisation options all competing for that important place in your basket. However, there is a company that has recently undergone a complete rebranding of their candle range and the results are spectacular. I’m talking about Parks London and the beautiful scents that have been created by Pia Long. It’s time to be introduced to Ceramics and Platinum.
There is no doubt that the “niche” fragrance market is an exciting, if perilous, place to be at the moment. Anyone can set themselves up as a “perfumer” and attach a price tag to warrant an “exclusivity”, but it’s increasingly difficult to navigate through the new launches. One man who has been creating since 2006, and most definitely deserves to be more widely known, is Sven Pritzkoleit of SP Parfums. He was described by Luca Turin as having a “beguiling combination of directness and skill” and, with seventeen fragrances currently available, shows no signs of slowing down. So, let me introduce you to my favorites.
After studying to become a pharmacist in the family business, Sven Pritzkoleit also realised a long-standing fascination with perfumery. Many years of trial and error, studying and creating, and learning about the raw materials of scent ultimately resulted in critically acclaimed fragrances under the name of SP Parfums. With praise from the industry and fans alike, and also recent collaborations with Miguel Magos and Zooloigst, I thought it was time to find out about Sven’s own fragrance memories during “Stephan’s Six”.
