There are certain markers that happen throughout the year that signal a new season or celebration is approaching. This could be leaves changing colour on the trees, the first tips of the daffodils breaking through the soil, or the scent of chocolate as Easter eggs begin to fill the shelves. When it comes to the festive season however, you can’t get a better signal than the launch of the Fragonard Christmas Candle Collection. Every year sees beloved scents temporarily return in newly-inspired packaging, and 2022 is no different. Drawing on their strong relationship with UK audiences, it’s time to discover An English Christmas.
Christmas is the time of year when “familiarity” often overtakes “newness”. For the previous eleven months we are bombarded with release after release which is why, for many, the festive season becomes about falling back on trusted favourites. The feeling of being surrounded by scents and aromas that evoke happy memories is important at any time, but even more so as we prepare to leave 2020 behind us. Many companies still ploughed on with new products, but others have decided to tread more delicately. One example of the latter is Fragonard and their Christmas candle duo of Allumez-Moi and Le Feu Sous la Glace.
