Reviving and reinvigorating a legacy is not a job for the faint hearted, especially in the world of perfume and beauty. This demanding market is crammed full of faded fragrances and tired treatments, and so taking the decision to fight for a scented slice of the pie is a brave move. However, when you have an instantly recognisable brand name, a tradition that is steeped in quality, and experience that stretches back decades, you have a distinct advantage. The world famous Bronnley is back on the shelves after 12 months of hard work, and the lustre has well and truly been returned to this classic British brand.
Showing posts with label Heathcote & Ivory. Show all posts
Showing posts with label Heathcote & Ivory. Show all posts
Monday, 2 December 2024
Monday, 4 November 2024
GERANIUM No.2 by C.Atherley
Autumn can be a bit of strange period for perfume releases, because it’s often seen as a little bit of an in-between season. We’ve just left the sunshine of the summer with its radiant citruses and are transitioning into the cold weather that’s traditionally personified by winter resins. That means this three-month period is one that is usually given over to celebrating crisp autumnal green notes, unless you’re jumping forward early to December. One company that has cleverly combined both of these into a single release is C.Atherley with their new Geranium No.2 scent, and it’s destined to be just as successful as No.1.
Monday, 27 March 2023
GERANIUM No.1 by C.Atherley
National Fragrance Week is a celebration of all things scented, and it’s seven days during which the perfume industry goes full throttle in its attempt to both educate as well as encourage customers to purchase. The main focus is always centred on liquid perfume, although more recent years have seen candles and diffusers vying for some attention as well, but there’s a whole category that often gets overlooked. I’m talking about bathroom products. These are the first things we reach for in the morning and the post-work relaxers that send us to bed at night. So, let’s raise the flag and discover the new Geranium No.1 collection from C.Atherley.
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