The decision that faces every perfume house at some point in their lives is which fragrances will be discontinued and which will remain. The outcome can often be met with anger from die-hard fans that think the company have made a mistake but the choice, more often than not, is made due to declining sales. Yves Rocher have majorly reduced their classic range of fragrances in recent years, both male and female, in favour of new releases but one fragrance has just been given a new lease of life. Hoggar by Marie-Aude Couture-Bluche has been spruced up to perfectly complement their masculine range.
In the never-ending hunt for the latest fragrance some customers turn to the high street whilst others opt for a more “niche” company. It’s this second option that many hope will mean that their perfume is less likely to turn up on a friend or colleague. Interestingly though, what is widely available in one country may be much harder to find in another, so does that mean it could be called niche-esque? One such company is Yves Rocher, which is available in France through its network of stores but only available in the UK by mail order. So, in case you missed it, let me introduce you to their 2017 release, Oui à l’Amour.
