The feeling of pride that we all experience when we do, or create, something special is instilled in us from childhood. However, we’re also taught the flip side of this, and that is that taking the credit for someone else’s work is wrong. The perfume industry’s history is littered with misappropriations, and we’ll never know the perfumers who created some of the world’s most famous fragrances, but it surely can’t still be happening? The short answer is yes, it does, and that was unfortunately highlighted in Too Good To Go’s latest campaign. So, let’s take a look at why the old-fashioned “credit where credit is due” is being ignored.