The act of finding a new fragrance is one that can seem like a tangle of suggestions, opinions and emotions. We’re often influenced by the season, even the occasion that the perfume is going to be worn at, but hopefully the final decision is something we trust to our own noses. It’s still often hard though to cut through the marketing messages and get to the heart of the scent, but it’s this constant quest for discovery that makes it a true vocation and an exciting “scent adventure”. You'll see that Adscenture have cleverly combined these words to form their name, and their Firefly fragrance is the perfect way to start your own scented travels.

The feeling of pride that we all experience when we do, or create, something special is instilled in us from childhood. However, we’re also taught the flip side of this, and that is that taking the credit for someone else’s work is wrong. The perfume industry’s history is littered with misappropriations, and we’ll never know the perfumers who created some of the world’s most famous fragrances, but it surely can’t still be happening? The short answer is yes, it does, and that was unfortunately highlighted in Too Good To Go’s latest campaign. So, let’s take a look at why the old-fashioned “credit where credit is due” is being ignored.